The Gender Mainstreaming Guidelines for the Public Sector in Tourism contain tools to support national, regional, local and other tourism institutions apply an approach to tourism planning, programming and implementation that integrates gender equality and women’s economic empowerment.

The business case for advancing gender equality are well documented. In tourism, the benefits are further amplified due to the high proportion of women working in the sector. The "Gender Inclusive Strategy for Tourism Businesses" contains tools to support private sector tourism enterprises of all types and sizes to achieve effective and consistent strategies and programmes for gender equality across their operations.